Thread Rating:
  • 1 Vote(s) - 5 Average
  • 1
  • 2
  • 3
  • 4
  • 5
What do you guys consider when crafting a subject line?
Trying to learn how to create eye catching subject lines that inbox. 
Any help would be appreciated.
I think to make sure I have the "Essential Elements" in mine.

Urgency - Communicate something that implies they need to read the email now.
Curiosity - Know your audience and try to peak their curiosity.
Personalization - Cater the subject line to what you know about the recipient.
Relevance - Subjects that are relevant to what the user signed up for.

How do you guys judge whether a subject line is good or not?
I go off open rates. Subject lines are gauges by open rates.

I second that. I judge by open rates. Click rates I use to judge the email body content.

Forum Jump:

Users browsing this thread: 1 Guest(s)